MINT TRAINING

Join us for the Content Creation for Digital Promotion from January 2021.

This two-part training course will be run on consecutive Wednesday mornings and it is aimed at anyone new to creating Digital Content as well as those who want to up their content game.

The course is a mix of guided and self-learning and will include a 5-day content challenge!

Course content includes:

* E.P.O content types – what the different types of content are and what are you currently using in your digital marketing
* Assessing your digital benchmark for your business or in your marketing role
* R.A.C.E – what your content is supposed to do when engaging your audience
* Brand – The emotions of colour and making sure your branding is consistent
* CANVA – creating templates to keep your brand consistent

Your 5-day challenge: Between the two sessions, you will create and share content and either challenge yourself to post consistently on one social media channel, or try something new. We will then assess its impact in session two.

So if you want to write a blog post, newsletter or use a different social media platform, this is the time to do it! “

To secure your place you must live in County Durham and eligibility checks will be carried out. Please apply by completing this Google Form in the first instance https://forms.gle/UWPn5bjCcnZnn66M7.

Why Should We Talk About Money?

“When I launched my first business, I didn’t pay myself for one year”.

12 years later, when I read that back to myself, it seems absolutely ludicrous but it’s a fact.

I took another part-time job rather than take money out of the company and chose to pay people around me, rather than me.

*Sigh*

Our ‘fear’ of money when we’re self-employed or run a small business is not uncommon. In fact, sadly, it’s very common and our Mindset needs to change – or how will our businesses give us what we need?

MINT Business Club has teamed up with our sponsors NEL Fund Managers and Valued Accountancy to host a fully-funded training course (via Zoom) to start the conversation about Money in our businesses and learn practical skills.

We’ve delivered this training to over 120 business owners in the North East and we always get great feedback (although it can be challenging at times!).

What we will cover across the 12 hours:

*Introductions from the NEL Fund Managers Team and Valued

*Personal targets and aspirations

*Our why – the driving force behind our small businesses

*The real costs of our business activities

*Cash flow, forecasting, budgeting and the terminology

* Tracking your finances

*Key Performance Indicators – KPIs (what they are and how to set them)

* Driving Sales and making money

* Accountability and next steps

Places are subject to eligibility and are limited to 20 people who work or are self-employed so if you would like to secure your spot please do so immediately via the link.

This training is open to every small business based anywhere in the North East (apart from the Tees Valley area) and you will be asked to complete some eligibility paperwork to meet the funding criterion).

NEL Fund Managers is the firm responsible for managing the North East Small Loan Fund and North East Growth Capital Fund, both of which are supported by the European Regional Development Fund.